This week a new drop of the collaboration between Kelme and Lefties has been released: KELME JV8. This new collection pays homage to a great player and basketball legend, Jordi Villacampa.

The new collection combines a basketball icon of the 80s and 90s with the trends of the new generations, making a nod to the past with the launch of the iconic Kelme Villacampa shoes, a project that marked a before and after.

Jordi Villacampa's legacy is manifested in his extraordinary career as a player, his crucial role in the management of his club and his dedication to the growth of basketball. His influence is felt not only at Joventut, but across the European sporting landscape, where his vision and commitment continue to inspire many. Without a doubt, Villacampa is a figure whose impact will live on for generations.

With this KELME JV8 X LEFTIES collaboration, the aim is not only to dress, but also to tell a story through fashion, uniting a passion for sport with urban style. Each garment is designed to be versatile, allowing the wearer to express their style without sacrificing comfort and functionality.

The line is distinguished by its neutral tones, enhanced with details in green and black, as it could not be otherwise, becoming a tribute to basketball and to all those people who found in Villacampa a source of inspiration.